Thursday, April 05, 2007

Crossing the Web 2.0 Chasm: Hail the Enthusiasts and Visionaries

Jennifer Noxon puts together what seems like a powerful summary of tips for promoting Web 2.0 in the enterprise.

But more than the technical part of doing it, it seems like at the heart of such efforts is the role of a catalyst and a champion, which (from my reading of the Starfish and the Spider) should be played by two separate personalities. This of course implies a lot of issues related to change management in the enterprise. In other words it may be difficult but not impossible.

Just give them a little more time.

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