E-consultancy offers some prescriptions for big corporations.
- They can recognise that somebody is responsible for taking a decision to do this. The marketing director. The CEO. It doesn't matter. Just do it.
- They can learn to listen to their colleagues.
- They can react, and react more quickly.
- They can embrace experimentation and innovatation.
- They can stop worrying about risk, and start worrying about missing opportunities.
- They can fast-track feedback, and streamline development cycles and processes.